British Ellie Edition. It came in a cardboard box holding a canvas wrap with multiple pockets for all the items. A cut-out in the box partially shows the front art of the canvas wrap. Contents:
The DLC includes Survival Pack, Sights & Sounds, and LittleBigPlanet Sackgirl costume.
1. Front of box
2. Back of box
3. Front of canvas wrap
4. Contents inside canvas wrap
5. Contents inside disc case
Thanks to eBay member bob.1565 (images 1-5).